PubMatic (www.pubmatic.com), the digital media platform company for publishers, today announced that it ranked 20th on Deloitte’s Technology Fast 500™, a ranking of the 500 fastest growing technology, media, telecommunications, life sciences and clean technology companies in North America. PubMatic grew 9,717 percent from 2007 – 2011, making it the fastest growing RTB company and the third fastest growing internet company on the list. Overall, 2012 Technology Fast 500™ companies achieved revenue growth ranging from 128 percent to 279,684 percent from 2007 to 2011, with an average growth of 2,774 percent.
Rajeev Goel, Co-Founder & Chief Executive Officer, credits the innovation of the company’s strategic selling platform (SSP) and the increased monetization rates experienced by the company’s premium publisher clients as key drivers in the company’s revenue growth. According to Goel, “We were first to market with real time bidding for publishers. This year alone we have introduced PMP (Private Marketplace) where publishers automate sales while furthering their client relationships and Unified Optimization/Insights which provides holistic sales channel management for publishers. This kind of innovation is proving to premium publishers that a platform like ours is a key part of the present and future of their ad sales. We’re honored to be named to this prestigious list by Deloitte.”
The PubMatic Deloitte Technology Fast 500 appointment comes during a period of dramatic growth in terms of product development and funding increases for PubMatic. The company announced a $45 million dollar mezzanine round of funding in June led by August Capital that has been earmarked for strategic acquisitions and international expansion.
The company recently expanded into Germany, France, and Australia. In 2012, major product innovations included PubDirect (The Unified Optimization Engine is the first solution in the industry that enables publishers to dynamically optimize inventory across all direct and indirect sales channels) and PubLink (which helps publishers easily integrate third-party solutions via pre-packaged API’s) and an integrated platform for mobile monetization.
About Deloitte’s 2012 Technology Fast 500™
Technology Fast 500, conducted by Deloitte & Touche LLP, provides a ranking of the fastest growing technology, media, telecommunications, life sciences and clean technology companies – both public and private – in North America. Technology Fast 500 award winners are selected based on percentage fiscal year revenue growth from 2007 to 2011. Past winners include OpenTable, LinkedIn, Google and Box.
In order to be eligible for Technology Fast 500 recognition, companies must own proprietary intellectual property or technology that is sold to customers in products that contribute to a majority of the company’s operating revenues. Companies must have base-year operating revenues of at least $50,000 USD or CD, and current-year operating revenues of at least $5 million USD or CD. Additionally, companies must be in business for a minimum of five years, and be headquartered within North America.
Since 2006, PubMatic has been at the forefront of developing innovative technology to help publishers automate the process of evaluating and selling their advertising inventory. PubMatic gives premium publishers a real-time media selling platform for managing revenue and brand strategy. PubMatic’s platform combines real-time bidding (RTB), the most comprehensive brand protection tools, unified optimisation and audience insights as well as hands-on support to serve the world’s leading publishers. PubMatic is privately held, backed by funding from August Capital, Draper Fisher Jurvetson, Nexus Venture Partners, and Helion Ventures, and has offices in the U.S., Europe, Asia and Australia.